iHeartPodcasts and Reasoned Choice Media to Debut New Gen-Z Podcast 鈥淣ow You Know with Knowa De Baraso鈥
In the new original podcast, 13-year-old Knowa will spotlight Gen-Z perspectives on politics, culture and community through weekly interviews and commentary
Listen to the trailer now
NEW YORK 鈥 July 23, 2025 鈥 星空无限传媒, the No. 1 podcast publisher globally according to and Reasoned Choice Media today announced 鈥淣ow You Know with Knowa De Baraso鈥 the debut podcast from Knowa De Baraso, the 13-year-old political commentator on the rise who made waves with his direct, sharp and witty commentary throughout the 2024 presidential election cycle. The first episode will be available on Wednesday, July 30 on the iHeartRadio app and everywhere podcasts are heard.
鈥淚m excited to launch 鈥楴ow You Know鈥 in partnership with iHeartPodcasts and Reasoned Choice Media. As many of you know, I鈥檓 usually on the other side of the mic, and I鈥檝e built my presence on knowing when to speak up 鈥 and now, I鈥檓 bringing that same energy to my side of the mic,鈥 said De Baraso. 鈥漈his show is where culture, politics, and real conversations meet, and I鈥檓 excited to use my voice in a way that鈥檚 honest, elevated, and unapologetically me. You know my name 鈥 now let鈥檚 talk about what really matters.鈥
De Baraso gained national attention last year after a viral exchange with a Fortune 500 CEO at the Democratic National Convention in Chicago. His quick-witted responses resonated widely, leading to numerous appearances on national platforms and television shows.
In the new original series, De Baraso will explore some of today鈥檚 most pressing topics. With a fearless approach to tough questions, he will invite prominent politics, celebrities, influencers, and policy experts to discuss solutions for a more just and equitable future. The first episode will feature a special conversation with Mia Thornton and Incognito about school vouchers, entrepreneurship, and how De Baraso got his start as a prominent political influencer.
鈥淣ow You Know with Knowa De Baraso鈥 is the newest show from 星空无限传媒鈥檚 political podcast network, Reasoned Choice Media, founded by Charlamagne Tha God, Angela Rye and Chris Morrow. The network provides a platform for diverse voices and perspectives across today's most important social and political conversations.
鈥淜nowa is a breath of fresh air that's critically needed in today's toxic political environment," says RCM's Angela Rye. 鈥淲e're excited to partner with Knowa in ushering in a new era in how young and old alike talk about the issues that impact us all."
The first episode of 鈥淣ow You Know with Knowa De Baraso鈥 will be available on the app and all major podcast platforms beginning Wednesday, July 30.
鈥淣ow You Know with Knowa De Baraso鈥 is distributed by iHeartPodcasts.
Assets: Podcast cover art is available for download .
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About Knowa De Baraso
Knowa De Baraso is a 13-year-old political influencer and host of Now You Know with Knowa De Baraso. With a bold media presence, undeniable charisma, and a natural command of the spotlight, Knowa has quickly captured national attention. Blending pop culture appeal with a sharp sense of purpose, he鈥檚 become one of the most talked-about young voices in the country. His influence extends far beyond politics. Drawing fans from all walks of life and earning him constant features in major outlets like Newsweek, MSNBC, Variety, and countless others. Whether on television, on stage, or behind the mic, Knowa De Baraso exemplifies how the next generation is actively engaging in political discourse and striving to shape a more equitable future.